Ensure fantastic teamwork for the next big project

This exercise facilitates great collaboration between larger groups of participants with various backgrounds and skillsets.

  1. Spread out all the Magnum cards on the floor – the more, the merrier.
  2. Ask the participants to find three cards each that symbolize the most important values in a team or partnership.
  3. Ask the participants to form three groups. In each group, the participants take turns presenting their choices.
  4. Ask the groups to reduce the number of cards by a third and agree on the values and associated picture cards that they want to continue working with. Allow plenty of time for the discussion.
  5. Each person takes two cards from the group, and all the participants form three new groups. The process is repeated by reducing the number of cards in the group by half. Allow plenty of time for the discussion this time too.
  6. By now, the number of cards is equal to the number of participants. Ask all participants to gather around and discuss the remaining cards and values. Try to reach a consensus about the 5-6 most important cards.
  7. Hang these cards on the wall or a blackboard and write the associated values next to them. Don’t be afraid to spend time getting the wording just right.
  8. Afterwards, you photograph each value and their card.
  9. Give all the participants the printed photographs so they can hang them up in their workplaces as a daily source of inspiration.

Work out a list of values for inspiration if the participants find the exercise difficult. The list can contain words like respect, sincerity, honesty, trust, safety, responsibility, stability, effectivity, peace, thoroughness, fairness, humour, joy, due diligence, community, friendship, all for one, helpfulness, conversation, etc.



Innovation is discovering, developing and applying new ideas in known workflows and processes. Give innovation a boost with images.



90% of the brain’s sensory input comes from visual sources. Images start thought tracks in the brain. If they cross each other in new combinations, new ideas emerge.



Creativity unfolds when we use imagery and try to combine different and seemingly independent motifs with each other.